Audi hits record sales in the Chinese market

July 7, 2014

Audi is hitting the Chinese market and has achieved a new record by selling a high number of unit sales in China including Hong Kong and Macau.  This has increased by 17.8% to 268,666 automobiles.

In June, for the first time ever, the company passed 50,000 deliveries in one month.

“We have thus strengthened our position as the leading premium brand in China,” stated Luca de Meo, Member of the Board of Management for Sales at AUDI AG: “We are well on the way to achieving our target of delivering significantly more than half a million cars to customers in China this year.”

In the first half of the year, Audi started producing cars locally in China which helped them to achieve this outstanding achievement and success.

  • Audi Q3 and Audi Q5 deliveries made up of 35,140 and 52,216 units respectively.
  • Audi A8 China increased by 36 percent to 10,951 units
  • Audi Q7 increased by 47 percent to 10,743 units

Audi have delivered a top sales performance in China where customer service has also become an important part of the sales process. In the J.D. Power China Sales Satisfaction Index (SSI) measuring the satisfaction of premium-car customers, the Audi brand with the Four Rings took first place for the fifth time in history.